Quality Management

Measure customer satisfaction according to ISO 9001:2015 directly from Business Central.

Stop relying on external survey tools and manual spreadsheets. CustomerFlow completely automates the process of identifying relevant customers, sending personalized survey emails, and bringing the results straight back into Dynamics 365 Business Central for evaluation and audit.

Value

Why choose CustomerFlow?

Empower your quality management team to seamlessly gather and analyze customer feedback without leaving their ERP system.

Targeted audience

CustomerFlow automatically identifies all customers who actually received invoices in your selected evaluation period and compiles them in a single click.

Personalized outreach

Send customized, multilingual HTML emails that dynamically include customer names, contacts, and a direct link to a responsive online survey form.

Instant visibility

Review average ratings, response rates, and individual evaluations right within Business Central, displayed cleanly through FactBoxes on the survey and customer cards.

Capabilities

What the product delivers

A complete process for continuous customer satisfaction monitoring to fulfill quality standard requirements seamlessly.

ISO 9001:2015 Compliant Questionnaire

The built-in questionnaire includes 8 performance rating criteria (1-5 stars) and a free-text feedback field for comments. Categories cover overall satisfaction, product/service quality, delivery reliability, responsiveness, employee competence, pricing, complaint handling, and net promoter score (NPS).

Built-in HTML Editor

CustomerFlow features an integrated TinyMCE-based HTML editor. Easily create beautiful email templates in multiple languages using placeholder tags (like {CustomerName} and {ContactName}) that get populated live during sending.

Web Form to Business Central Sync

Customers answer the survey via a responsive web form in their browser. Responses sync back to your Business Central environment automatically every 5 minutes—no more manual data entry and copying from external platforms.

Technical details

Release scope and compatibility

Current version 1.0.0.0
Minimum Business Central version 27.0 (BC 27 / 2025 Wave 2)
Supported editions Essentials, Premium
Languages English, German
Support & Feedback

We are here to help

Whether you have technical questions, need guidance during your rollout, or want to share feature requests — our dedicated Dynamics 365 Business Central team is ready to assist you. Drop us a message, and we'll ensure you get the absolute most out of our apps.